Supercharge your Social Media – Use a Content Curation Strategy

In my last blog post (How to Generate Quality Content Ideas) I discuss ways to create powerful content of your own. I finished off the post by saying Content is the life blood of your digital marketing campaigns. It is your website’s oxygen. You can only survive without it for so long.     Supercharge your Read more about Supercharge your Social Media – Use a Content Curation Strategy[…]

famous for 15 seconds

In the future everyone will be famous for 15 seconds

    In the future everyone will be famous for 15 seconds This is a reproduction of my Congregation 2016 blog post. You can view the original post on Congregation.ie HERE   Fádo, fádo   Thirty something years ago in the primary school yard I would regularly have the same conversation with friends… ‘how cool Read more about In the future everyone will be famous for 15 seconds[…]

quality content ideas

How to Generate Quality Content Ideas

  Having a blog is a great for lots of reasons… Until you sit down at the keyboard and realise you are totally out of quality content ideas. Now your blog feels like the proverbial millstone around your neck. It doesn’t have to be that way. With a little thought and planning you can generate some quality content Read more about How to Generate Quality Content Ideas[…]

Know who you are targeting with your content

  Do you know who you are targeting with your content? In the very early days of 4th Level Digital Media I met a lawyer at a networking event. Their law firm would be considered a small/medium sized practice but had grown significantly since set up a few years previous.     During the discussion the Read more about Know who you are targeting with your content[…]

eye catching visual content

Increase your social reach with eye catching visual content

The need for eye catching visual content has never been more important. Take your high speed Twitter timeline. If the average half-life of a tweet is somewhere around 20 minutes, you need to stand out immediately. Plain old text is not going to cut it anymore. You need eye catching visual content to make a real impression. Over Read more about Increase your social reach with eye catching visual content[…]

choose your social network

Tips to choose your social media network

This post aims to help you choose your social media network. In reality, you’ll probably need to pick more than one. I thought it was a good follow on to an earlier blog post – The State of Social Marketing in 2016 from Simply Measured In this post I look at some social networks in Read more about Tips to choose your social media network[…]

#AudioAllDay

#AudioAllDay – My 4 Favourite Podcasts

#AudioAllDay I was never one for the radio. Growing up, it never had my music on. As a devout AC/DC and Led Zeppelin fan in the 1980’s Duran Duran and Spandau Ballet just didn’t cut it for me. To get over the lack of quality tunes on the airwaves I used to have a cassette Read more about #AudioAllDay – My 4 Favourite Podcasts[…]

produce powerful content

SEO Best Practise: Produce Powerful Content

SEO Best Practise – Produce Powerful Content So, you got your new company website and it looks amazing. Its beautifully designed, its fast, the images are really eye-catching, it has all your contact details and social media channels at the end of a click. You’re thinking ‘it’d be harder not to find me with all Read more about SEO Best Practise: Produce Powerful Content[…]

What I learned in 2015 #7 Turn up regularly

Turn up regularly This is the commitment for 2016. Whether it’s pressing the flesh at networking events or updates through my blog and social media channels, I’m planning on more regular communication in 2016. If you scan through my blog archive for 2015 you’ll see its pretty hit and miss. The same applies for my Read more about What I learned in 2015 #7 Turn up regularly[…]

produce magnificent content

What I learned in 2015 #5 Produce powerful content

Prologue This is a series of blog posts. None of them are particularly earth shattering. However, if someone had sat me down a year ago and gone through them with me I’d be in a different place today. This fifth post, and maybe the most important post, is about how important it is to produce powerful content. I Read more about What I learned in 2015 #5 Produce powerful content[…]